My guiding principles are that:

       effective writing is a pleasure to read, whatever the subject matter
       plain English is essential, as long as ‘plain’ can be bright and engaging
       I write in whatever style is needed to engage your target audience, not to show how clever I am with words.     

I achieve this for my clients by writing:

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Why Choose Me?       
       
          
"Richard - I just wanted to thank you for the marvellous articles for our conference brochure. I’m really, really impressed!!"
Sally Reynolds, CEO , Social Firms UK.
      web copy      speeches
     brochures       testimonials
      newsletters       press releases
    web/magazine articles       company reports
     direct mail        tenders/bids for new business
      case studies  
Richard Neville
Copywriting <> Feature Writing <> Speechwriting
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Public/voluntary sectors
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  You’ll get the undivided attention of a professional writer whose success depends upon delivering an excellent service, every time.
  I work where and when you need me, not the other way round (including weekends and nights if needed).
  No risk  - if you don't get what you asked for, you don't pay.
  You'll find my services more cost effective than using a copywriting, PR or marketing agency.
I’m a freelance copywriter, speechwriter and feature writer. The aim of the service I offer is simply expressed - to get your message across in the most effective way possible.  I find the words with the greatest potential to compel your target audience to react in the way you want them to.
"Thank you for your oustanding work on the report to the Department for Children, Schools and Families.  Beverley Hughes, Minister for Children, described it as 'excellent' - strong testament to your ability to convey complex and sensitive information in a concise and readable way."
Steve Carefull, Director, Together for Children.